Around here, we love us a big challenge. And this project featured multi-day shoots in 3 cities, awesome cars, a-list talent, and street artists creating tons of on-air, social and experiential elements. Yeah, it was a big challenge. And because we couldn’t leave well enough alone, we added more challenges by using new (and awesome) camera technologies like remote camera heads, drones, and Movi rigs. The result: huge audience engagement, thrilled clients, and only 1 (harmless) drone crash. #goals