When J&J and their agency were ready to create their first series of branded content to support their most cherished brand, we were thrilled that they turned to us as a trusted partner. So many of us are new parents ourselves, that we truly loved developing, producing, and well, giving birth to two series of branded content featuring real first-time moms. The result was millions of YouTube and Facebook views, thousands of likes and shares, and quite a few tears of joy.